For both clients and developers, it’s exciting to see a website take shape. The client gets to finally see the website they’ve only imagined, and developers get to build a product that will attract users.
This stage includes reviews of project specifications and wireframes, as well as the creation of a design mockup. The design mockup combines the layout and navigation from the wireframe with brand colors, logos and content.
When it comes to creating a website, it’s important to remember that the end user is at the center of everything. A website should be structured in such a way that it’s easy for visitors to find what they need, take the desired action and return to the site when they have questions.
This requires proper planning, and a lot of back and forth between the client and design team. It’s also a good idea to set up a call or video conference to discuss the project goals, technology choices, sitemap, wireframes and content before starting the design phase. This helps prevent scope creep and ensures that the project stays on target.
Once the client approves the wireframes, the web designer will create pixel-perfect mockups that provide a visual representation of the final UI. This allows the client to see how the content, branding, visual designs and other elements will come together. Mockups can be created in several different formats including static, interactive or HTML/CSS templates.
This is a critical stage and is often the most time-consuming part of the web design process. The goal is to have a minimum viable product (MVP) ready for beta testing by the end of this stage. This will allow the web designer to collect feedback and make necessary changes before completing the build.
A good website design company will make your marketing website easy for visitors to navigate, and a clear call-to-action for each page. This will help you increase the number of sales or other goals your site achieves.
When selecting a web design firm, it is important to look for a team that specializes in your industry and can offer an innovative approach to design. It is also important to consider the cost of the project and if it is worth the investment.
After the initial design is approved, it will be passed on to the development team for coding and implementation. This is an extremely crucial point in the process. Your web design agency should have a checklist in place for hand-off to developers, so the original designs are maintained. This ensures a seamless transition for your new website, and prevents changes from being implemented that go against the initial concept.
A modern website must be responsive to users across a wide range of devices and screen sizes. Websites that are not responsive risk alienating a significant portion of potential customers. It is essential to hire a web design company that takes this into account and can provide a mobile-friendly, responsive website that will look great on any device. WebiMax is one such web design company that offers beautiful, responsive design.
A well-designed site is one thing, but without ongoing maintenance and support, your new website will quickly become obsolete. Whether it’s adding new pages, updating content, monitoring site uptime, or managing user comments, maintaining your website is a continuous task. Having an established agency or freelancer to provide these services can save you time and money.
When evaluating an agency, it’s important to ask about their process and whether they offer other related services. This will help to keep the project on target and make sure that they are a good fit for your company’s needs. For example, some agencies may not be able to perform web hosting, content management or SEO services.
During the planning stage, it’s also essential to establish clear communication and define the scope of the project. Defining the scope before work begins helps prevent the issues that can often come up during development, such as scope creep and budget overruns.
It’s important to remind clients that their websites will need to be maintained and updated over the long term. Offering a monthly maintenance package can alleviate some of this burden and can also serve as a source of recurring revenue. Depending on the client, it might be beneficial to include other services such as search engine optimization and ongoing digital marketing. These additional services can help you stand out from your competition and drive more traffic to your site.
Your website will attract visitors from a variety of sources. Whether they arrive from search engines, social media or ad campaigns, potential customers visit your site to find out more about you and what makes you unique. It’s your web design that tells them who you are, why they should care about you and how they can engage with you.
As you develop your website, a mix of coding languages brings your design files to life on the web. The front-end code (HTML and CSS) is what creates the layout for each page while the back-end code (PHP and MySQL) builds the database and framework for your site.
While many agencies focus only on the design process, others are full-service digital marketing and technology solutions providers. ESP Inspire is a full-service agency that blends web design with brand strategy and development to help clients like RemoteFace and Microsoft succeed online.
For example, they take a deep dive into your customer base and competitive analysis to understand what drives your buyers’ decisions. Then, they use their research and knowledge of best practices to create a website that will help you achieve your goals. They also deliver a complete set of tools and resources to ensure your success on your own or with the assistance of their client support team.